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NEW MEDIA MARKETING: MOBILE MARKETING
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Mobile Marketing
Mobile marketing is currently the fastest growing market for direct marketing. More and more mobile phone owners use their phones to surf the Web, commit online purchases, or obtain infos about specific local offers using GPS based systems. If you operate a restaurant, cafe or shop, GPS-based applications are of particular interest to you and promise a fast and clearly noticeable increase in daily turnover. Should you sell your products online, especially in the Mobile Phone Sector supplement, you should pay particular attention to optimizing your pages for correct display on popular mobile phones.
Use the REDBYTE Mobile Marketing Service to promote your organization or products more efficiently. |
We would be delighted if we could spark your interest and are looking forward to hearing from you. Please click here to get in touch with us. |
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VIRAL MARKETING: SCREENSAVER |
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Screensaver / Viral Marketing
If you already have a website and are looking for new ways to increase your visitor numbers, screensavers may be just what you are looking for. Screensavers are a popular viral marketing tool to promote quickly and efficiently your products. Properly used screensaver can also be used to constantly push information about your products and services forward to the end user. Subtly used it provides a stronger customer loyalty and strengthens your brand.
Use the REDBYTE Viral Marketing Services to create your own screen saver including a connection to an easy-to-maintain database that provides your customers with updates. |
We would be delighted if we could spark your interest and are looking forward to hearing from you. Please click here to get in touch with us. |
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VIRAL MARKETING: ADVERTAINMENT |
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Adgames / Advergaming / Advertainment
Advertainment via commercials and games is not new, but is, due to the high wear and tear effect of classical advertising platforms, especially in television advertising, a more appealing marketing pathway.
The Bochum Institute of Applied Communication Research has shown that advertising games (Ad games / Advergaming) encounter a greater acceptance than traditional TV commercials: "While nearly 90% of all test subjects assessed TV commercials as annoying, advertising in games was met with acceptance by more than half of the test subjects" (Link to source, opens in new window).
In addition, two more issues come to speak for Adgames: 1. The age range of PC and console gamers has grown and 2. PC and console owners are on average slightly better funded (in comparable households).
Use the REDBYTE Advertainment services to take full advantage of this still fresh marketing pathway. |
We would be delighted if we could spark your interest and are looking forward to hearing from you. Please click here to get in touch with us. |
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NEW MEDIA MARKETING: WEB 2.0 STRATEGIES |
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Web 2.0 Marketing Strategies
The term "Web 2.0" is used to describe the (ongoing) transformation process, in addition to the technological implications, that the Web and its users have undergone over the last couple of years. Especially the transition from only information consuming to information producing surfers is comprised within. Shining examples of this trend are social network and entertainment platforms such as Facebook, Youtube or Dailymotion.
Use the REDBYTE Web 2.0 Marketing Service to advertise effectively on these new and other platforms. |
We would be delighted if we could spark your interest and are looking forward to hearing from you. Please click here to get in touch with us.
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